15 November 2017

(Re)discover Brussels with the Free Shopping Bus

Shopping in Brussels is as varied, colourful and inspiring as our capital city itself. To introduce you to the wide choice on offer and to make shopping more fun, ING and the City of Brussels have joined forces. The result? The Free Shopping bus: a free electric shuttlebus that runs through the city's various retail areas every Friday, Saturday and the first Sunday in the month.

Anyone who enjoys looking around when window shopping will have already spotted them: the bright orange Free Shopping Buses that have been running through the centre of Brussels since September. These free electronic buses connect Brussels' lower town and upper town and take shoppers, tourists and locals from one central district to another.

Tip :

The shops in the centre of Brussels open every first Sunday in the month and you can go shopping in town.

Explore Brussels... by shopping!

The route of the Free Shopping Bus has up to seven (temporary) stops, with buses that run approximately every 15 minutes: Dansaert, Sint-Jakob, Nieuwstraat, Grote Markt, Koningsplein, Louiza and Zavel. Each of the stops is within walking distance of a shopping street or retail area., so you can explore different parts of the city :

If you plan to visit the ING Art Center, the Free Shopping Bus will take you right to the door! Get off at the Koningsplein stop.

If you are coming to Brussels by train, the Free Shopping Bus will take you from Brussels Central station to your favourite district for free.

Would you prefer to explore a new area of Brussels? You can download the free mobile app Divercities1 during the journey. This cultural guide will allow you to explore different areas of Brussels using videoclips, find good places to eat, must-do activities and even music playlists.


The stops are clearly recognisable by the “Free Shopping Bus” road marking and a post with a full bag of shopping above.

100% electric

The Free Shopping Bus is 100% electric. A first for Brussels. The buses do not emit any greenhouse gases and are virtually silent. “ING is a proud partner of this project,” says Philippe Wallez, Managing Director at ING Belgium. “We attach great importance to sustainable economic development, we want to support local traders and make your life easier.”

The shopaholics who have checked out the Free Shopping Bus are already completely hooked. Watch the video here.

Simply step aboard the Free Shopping Bus

Would you like to go shopping in Brussels, explore a new neighbourhood or simply relax in our capital city?


The Free Shopping Bus runs every Friday and Saturday between 11 am and 6 pm and the first Sunday in the month between 12 and 6 pm. The shuttlebuses have a 22-person capacity and run approximately every 15 minutes.

The electric shuttle buses are driven by drivers from Open Tours, known for their red ‘Hop on Hop off' double deckers, and can be accessed by people with reduced mobility (PRM).

The buses are also entirely free of charge and are fitted with WiFi.